“There’s a myth that networking is all about cold-calling people and walking up to strangers at parties.
Often the best connections are made through mutual acquaintances. Shy people tend to feel most comfortable networking with the people they know, and then ask those people for referrals to others. That’s a good strategy for anyone.”
If an introvert and a sales person approach you for a business talk, who you will pay attention to?
Won’t you think that there must be something valuable and worthy that make him talk and share with you ?
A friend of mine who’s an introvert has been a successful network marketer due to this reason !
Generate leads and increasing sales in any business and marketing, without obvious selling sounds weird and impossible to many people
In fact, no one enjoy being pressured and pushed into making a purchase.
If that’s the case, so how do you generate leads, and persuade your customer into buying your products or services, or even join your company if you are doing network marketing?
In this article, I’ll show you how to generate quality leads opt in by willing prospects and increase sales purchased by willing customers. It can be used in any online or offline business, regardless of what industry you are in.
1. Generate Leads and Increase Sales With Compelling Sales Message
Sales message is a persuasive message that persuade your customers to close sales or generate leads by convincing your prospects to opt into the business you are doing.
a) Selling a product or service for your offline or online business
Let’s make some comparison. Of the following, which sales message would you prefer?
“New Year Sales!!! Promotion!!! Grab the high quality cheap handmade soap now!”
“Learn how to improve your skin to become soft like a baby with natural handmade soap at affordable price.”
If you are like most people, you will choose ad number 2 because it attracts you instead of pushing you into making purchase.
In a short sentence, the second ads includes:
Feature of the product – natural handmade soap
Benefit – improve skin
End result – soft like a baby
Indicative Price – affordable
Contrary to the second ad, the first ad push you into buying their ‘high quality’ product NOW. By the way, beware of using punctuation mark (!) as well, as most people feel pushy with many exclamation marks.
High quality is very subjective, you as a seller definitely feel your products or services are high quality, but this might not be the case from the perspective of the buyer.
In actual fact, quality is a must-have criteria in any product or service, thus it’s no longer a selling point.
Can you see the difference of both ads in terms of pulling customers to take action themselves willingly, by educating them the benefit of your product versus pushing the customers into making purchase now as instructed because cheap?
b) Generate leads for your network marketing business
How about this, if you are doing network marketing, and looking for business partner to join your company?
“Join our company today! Guarantee make 10k per month!”
“Start your home business with step by step guide even you have no experience today.”
You see…. “Join our company” is a redundant word, because they know you want them to join you the moment you advertise or talk to them.
And hello… every company has an opportunity to make you become a millionaire, so what make you guarantee them to earn big bucks? Without any effort?
Would the second ad sounds more practical and attractive? Why, because you assure them that they can start a home business even without experience, because there’s step by step guide.
2. Giving Before Receiving
Giving before receiving? Probably you might start worrying, hey, crazy? We are doing business, won’t we lose if giving so much things to the customers, and yet they are not buying from us?!
Consumers now are smart, they can get quality information online with regardless to anything under the sky.
Doing business in this technology era now is all about giving high perceived value to the prospects before they are committing to come out with the money.
I give you two examples that I’d came across in effectively generating leads and increasing sales by giving value to the customers.
Ikea, is a Swedish multinational furniture retailer company that design and sells ready-to-assemble furniture, appliances and home accessories.
Every year, they will have a new catalog showcasing their inventories and teach the public how to mix and match the furniture.
Every few months, I will receive their Free magazine with plenty of ideas ranging from :
Children play time ideas
Kitchen and garden ideas
Type of eco friendly materials
And many more
It’s all free, so what do they earn? Well, if you like the ideas provided and want to have the same effective space planning, same efficient kitchen appliances, same color, same garden, same delicious food, you can buy everything from their store.
You got the idea ?
Still not convince? Here’s another example of local entrepreneur that impressed me.
Last month, I brought my daughter to a sewing workshop to redeem a voucher distributed in her school by the shop, where they will teach you, for free, on how to sew a tuition bag with the materials you bought.
Then I got to know that there are other short courses for adult too. Out of passion, I signed up a few days course learn to sew a few ‘upcycle’ bag with my unfit jeans.
Along the days while I am learning, the teacher there will teach my boring daughter few simple sewing techniques, without extra charge.
After mastered the simple techniques, she became interested in sewing, so how? I subscribed her as junior sewing club member to learn more.
You see… without receiving the value to appreciate handmade, we will not sign up anything.
What Should You Do Now?
If you have a business with great product and service, deliver the value to your customers before persuading them into making the purchase.
If you want to generate leads for your network marketing business or subscription platform, teach them, educate them that you are a valuable partner before making them commit to the subscription.
Did the tips help you? If so, I would greatly appreciate if you leave your comment and share on Facebook.
Expedia Inc owns Expedia.com, Travelocity, Hotels.com, Orbitz, Hotwire, Trivago, and even the new vacation-rental site HomeAway.
2. Parity Rates by Public Open Loop Accessible Online Travel Agency
Expedia, Booking.com, Hotels.com, Travelocity, Agoda, etc are categorized as PUBLIC Open Loop accessible Online Travel Agency (OTA’s). It means that you can browse the price in the website without any account with them or password.
Hence, they cannot give you a wholesale discount on hotels or travel, because every Online Travel Agency has to be equal to or greater than the PARITY rates – i.e. consistent rates for the same product.
Violate the parity rates equal to close up shop, because they will be dropped by all suppliers.
If not them, where to get a better travel deals?
Travel is a commodity.
Meaning people do not care about the brand and anything but PRICE, if it’s the SAME Room, SAME Hotel, SAME Sand, and SAME Beach…
The question is : where to find it since it was monopolized by two companies?
Perhaps the only way for consumers to receive a true discount is to get the travel deals through a Private Password Protected Close Loop Online Travel Agency.
Why..? Because anyone can access the prices of Public Open Loop Accessible Online Travel Agency (OTA). They have to adhere to Parity Rate, and hence the prices tend to fluctuate less.
By chance, I came across a new booking website, TripSpin. In order to browse the price, you have to register with email address and password. It’s free to create an account just like what you did with other website, but instead of do it during booking, you create your account beforehand.
Thus, it falls into a ‘subscription’ category that allow it to gives the customers cheaper price, and you get the savings at no additional cost to you.
TripSpin is a more comprehensive Online Travel Agency as the booking website is completed with not only hotel rooms, but also includes tours, and car rental.
Generally, higher rating or more expensive hotels inTripSpin Snapwill have more savings compare to lower rating hotel, it’s not surprising as the cheap hotel has very thin profit margin.
What matter most is, regardless more or less saving, the overall prices is 7 to 8 out of 10 times cheaper than other Online Travel Agency.
The prices shown are all-inclusive rates with taxes, hotel charges etc, so you do not need to click through check out page to get the final price.
Some may feel that the website is not really user friendly yet, as TripSpinis relatively new in the travel industry, but do you want to pay more for a user friendly website or rather to have a slightly less user friendly website with greater saving?
What impress me is they are constantly improving the website, customer service and even widen their inventory and range of hotels, cars and tour activities in their website.
How To Go About Booking A Cheaper Hotel Room, Cruises, Cars and Tour?
As you may aware now, hotels prices just won’t fluctuate that much as you are expected, so here’s what I would suggest to get the best deal online:
1.You can start with your favorite booking websites. (Remember to browse through their check out page to get the final rate inclusive of tax/hotel charges)
2. Always double check the room, cars, and tours available in TripSpin, if it is available, most of the time it is cheaper. (TripSpin rates are all inclusive with tax/charges all the time & currency conversion is available too)
Choose a job you love, and you will never have to work a day in your life ~ Confucius
Finding a job you love is age-old advice.
Get paid to travel, perhaps this is one of the job most people simply love, what if I tell you it’s not a fantasy anymore?
If you want to start your own small business and have the desire to see the world, consider the opportunity in travel industry.
I’m not saying that you should be a tour guide or open up a travel agency, which needs training, certificate and courses.
There’s a lot of disruption in travel industry. Nowadays, many travelers are inclined to do research online and book travel themselves instead of booking a trip through a brick and mortar travel agency.
In USA, internet travel sites are hiring more people to market their travel-related products online and providing many opportunities for travel entrepreneurs to run their home based business.
And the wave of disruption has came to Malaysia! The first internet travel site that providing such opportunity in Malaysia is Tripspin by Hodo Global.
Here are Top 9 reasons why I grabbed the opportunity once it was landed in Malaysia.
1. Get Paid To Travel
The top reason to put your love of travel to work.
Most people love to travel, but can’t afford it or have to wait for the annual leave be approved at the mercy of kind-hearted boss before departing for dream vacation.
Being an affiliate of Hodo Global, owning a travel booking website, Tripspin, travel become my career.
A career with the opportunity to earn money from the comfort of my home while helping others to enjoy visiting new places, save money, make money and even travel for free! And my hard work get paid to Travel for Free as well. It’s not unbelievable.
2. Home Based
Thanks to the internet, the technology disruption has enable everyone to market all the travel-related product provided from the comfort of our home, via a laptop, tablet or smartphone only.
In fact, I can do it online or offline at my preference, and I can do it part time on my own pace.
3. Suitable For Introvert Without Marketing Experience
I don’t know about you, I myself have no sales experience and professional marketing skill.
No prejudice to other niche, I’m shy to sell physical health and beauty product, I’m shy to share my ‘before and after’ product testimonial. But I can excitedly imagine myself sharing amazing places with friends and family when gathering.
It’s so easy to create curiosity and awareness about my travel business by just saying:
”Hey, where did you go last holiday? I have a new travel booking website with amazing deals that will save your money, will you want to try it!”
4. Make Memories With Your Beloved Family
Lots of people say :
“Take vacation! Go as many places as you can with your loved ones.
You can always make money; you can’t always make memories.”
My 3 years old and 7 years old children just love hotel, they can recall every memory of the hotel stay, which hotel has the best food, best kid’s area and best swimming pool.
With Free Travel privilege and passive income generated from the home business, vacation becomes very affordable!
That’s the vision and mission of Hodo TripSpin indeed, make traveling affordable for every family!
Maybe some people might tell you the the global economy is unstable and deterring travelers from going vacation. The truth of the matter is global travel is well on it’s way to rising to almost $12 trillion a decade from now, according to World Travel & Tourism Council.
When economic is good, people travel abroad; when economy is not good, people travel locally. Don’t you see your facebook friends were sharing their trips every now and then especially during year end holiday?
People are still flying, people are still booking hotels and renting cars, so we get paid through the process.
6. Worldwide Business Operated From Home
It’s online booking without physical product, I just need to market my personalized link with anyone in the world to earn money and free travel. Who’s that?
People who want to customise trips
They compare the deals with other booking website, for instance Agoda, Booking.com, Hotels.com and etc themselves.
Most of the times TripSpin are cheaper. They book the trip themselves even when I ‘m sleeping at night, and I get paid for free travel, easy as that.
7. Legacy of Profitable Evergreen Home Business
Travel is evergreen activity that peoples do everyday. The business operates without my presence after established customers and network base, it’s a kind of residual income.
That will be a valuable legacy for next generation, which I’d never think before as an employee.
8. Meet Amazing People
This is referral marketing, as much as we embrace high tech, we also embrace high touch.
When you share the business opportunity and amazing deals in the awesome booking website, you will meet amazing people across socio economic line.
I have been to different places and meet different people from all walk of life. That’s including high social status people, businessmen from different niche, professional, and stay at home parents.
It’s a life lesson that probably you could not learn from school and organization.
How much you need to begin a decent global business? I mean a business that earns USD with worldwide customers.
An ordinary people like me could not own a booking engine forever, a mini Agoda travel website to do the business. But now with the cost of a smartphone, I own the license and the travel booking website to earn the commission and free travel.
The Only Way To Do Great Work Is Love What You Do ~ Steve Job
I’m in doubt of the quote until I find TripSpin, where i get paid to travel the world, a steady stream of passive income.
I can’t help not to share the opportunity with everyone who loves to travel, who wish to start a side business or part time to supplement your full-time income.
If do it right, you can even quit your day job, get paid to travel the world with your loved ones while you are still young.
Check out Here or contact me if you wish to know more and I will help you along your Entrepreneurial journey.
Freelance work is one of the most popular form of flexible work and alternative in the wave of economic hardship and recession, for anyone to :
> Work on the side for additional income while working full-time
> Make it as a career option. You get the freedom to be your own boss with flexible working hours in a job you are passionate about.
The trend of freelancing has experience significant growth. In Kuala Lumpur alone, freelancer has increased by 31.2% since last two years, and the number is expected to go up across the country.
Getting a freelance work to your job list is hard, especially when you are just starting.
In this post, I’ll share with you my strategies to secure freelance work even you have no client base right now.
How do you start to earn your first paycheck through freelance work?
Firstly, identify what you are good at, examine what you are doing daily now and what’s your job. That could be your best skill of service to offer to your client.
In this 21st century, virtually any service that people outsource or require ad hoc labour could be your freelance work. Thus, freelancing is not necessary limited to skill personnel, accountant, web designer, programmer, architect only.
I have a friend who work as a clerk offers her service as virtual assistant to her expatriate client. She get to supplement her full time income by helping her client to book ticket plus some administration work.
Now, here are the 3 Tips that will help you to get noticed for freelance work and build your client list.
1. Your Personal Network
Without realize, you have certainly accumulated your personal network over time, both socially and professionally. It is now the most invaluable resources and straightforward way of finding your first freelance work.
Market yourself and spread the word among your network. We have shifted to trust in community, as people tend to use the product and service recommended by friends and family.
Personal recommendation is much more effective than a polished resume, and most clients are willing to fork out more to hire someone recommended.
There are 5 channels of personal network that you can pay attention to market yourself :
Keep in touch with your ex colleagues, clients and team in your industry.
They know your skills, experience and what you are good at, so they can recommend you in the event any of them or their contact need to hire freelancer.
Connect with anyone including your competitor, not just your potential clients or those in your industry.
They know people who know people. Yes, they might not know what exactly you are doing or not use your service, but they have their own personal connection whom is likely use your service one fine day.
And you never know your competitor will want to collaborate with you down the road.
One of the largest professional network to get your gig is Linkedin. If you do not have Linkedin account yet, check it out and create a free one. Many clients and human resource people are looking at Linkedin for talent now.
Online Social Network.
Facebook, twitter, instagram, wechat and etc, in fact you network everyday. Don’t forget to post your work in between your delicious food, pet or your adorable children’s posts.
If there’s any association, social event within your industry or even just a coffee chat, make your time to connect with the people that you know or not know.
A small tip from me, keep your contacts and send the new year or festive greeting to them regularly and that will remind them who you are, and tell them what you are doing now if they ask.
A personalize message is more effective and warming than forwarding the photo or standard greeting.
2. Update Your CV
Job search portal is still very useful even though you are not applying full-time job. Remember to update your resume frequently and keep your resume open for search.
You never know when you will receive call from headhunter or potential client for your service.
Maximize your Linkedin profile, and include endorsement and recommendation from your client base.
Try to target those small business or start-up company. Lots of chance they don’t have enough resources and need to outsource the work.
Approach them personally if you know any of your personal connection might be benefited from your service.
If you are shy, just casually mentioned why they should employ people like you. Generally they will save fixed monthly pay, office utilities and work space.
It make wonder for me as I got one of my job by educating my client during a coffee chat why he should employ a Quantity Surveyor like me to help him do effective project cost monitoring.
It’s possible to get more freelance work even if economy is not good, as the business will tend to streamline their monthly overhead by employing freelancer.
If you want, you can attend full-time job interview at selected company that you preferred. Leave your profile with them, and get them to contact you in case they need you in future.
Writing a job proposal is an art. However, there are many great sample online that you can use.
Focus on solution to your potential client’s problem and sell your strength.
The main point of making proposal are
Identify their problem
Give them solution
Sell your strength as solution.
In the end, it’s all about relationship building and networking.
If you simply want to increase your take-home pay, try to consider branching out a little freelance work.
If you do it right with sufficient client base, you can even quit your day job, and make it as your career and home business.
What’s your best tips to secure your freelance work ?
I m a believer of Time Freedom. Hence I quit fr my managerial position for freelancing, where I get to work on my own terms with flexible working hour, and I’m happy to trade time for my job passion and get paid for it. Through relationship building and networking, I get my freelance work in quantity surveying profession.
Meanwhile, I believe there’s another way to living a better life, where I’ll have both Time and Financial Freedom to enjoy life, travel the world with my loved ones while I still young.
I was lucky to have a supportive mastermind group and partners in running my online home business on the side for a steady stream of passive income. We get paid to see the world, and now we have developed system to help others do the same..!
If you are the same believer and do not want to struggle alone, feel free to reach out to me Here or email me at firstname.lastname@example.org as I will be your support and your friend, and you will be guided towards your success. Work With Me .